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Monday, October 18, 2010

Google explain how to D.I.Y. SEO (Search Engine optimisation)

Google have published a starter kit for SEO.   It's a beginners guide to the basics of Search Engine Optimization. The guide covers around a dozen common areas that webmasters might consider optimizing.


These include title and description meta tags, URL structure, site navigation, content creation, anchor text, and more. These area would apply to webmasters of all experience levels and sites of all sizes and types.  Throughout the guide many illustrations, pitfalls to avoid, and links to other resources that help expand the understanding of the topics are provided.

The first guide was released about two years ago.  The newest edition contains:
- Glossary to define terms , More example images, Optimize your site for mobile device, Clearer wording .

Here is the online magazine

Do you own a Business  - be found in Google

Google changed the name of what was called the “Google Local Business Center” to “Google Places.” The rationale, according to the press, is to better connect Google Place Pages with the place where local business information is claimed, entered and enhanced:
Why? Millions of people use Google every day to find places in the real world, and we want to better connect Place Pages – the way that businesses are being found today – with the tool that enables business owners to manage their presence on Google.

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